NBA

Sponsorship Activation Monday – 12.1.14

Each Monday, we will share some great activation practices throughout the sports and entertainment landscape. This blog will serve as a space to highlight innovative ideas and campaigns. Want to […]


NBA TV Deals Make Way for Jersey Sponsorships

The recent renewal of its network broadcast deals was another step taken towards Commissioner Adam Silver’s vision for the National Basketball Association. The announcement of its 9-year, $24 billion deal with Turner […]



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