Chevrolet is continuing to hit marketing grand slams as they preserve one of the best branded content plays for the MLB All-Star Game. Tuesday’s red carpet parade will feature the MLB All-Star Game participants as they each ride in a separate Chevrolet vehicle to the Great American Ball Park in Cincinnati, Ohio. The All-Star Game MVP Vote presented by Chevrolet also allows fans to vote for the Ted Williams All-Star Game Most Valuable Player through MLB.com and Twitter. The lucky All-Star Game MVP will drive off in his choice of a Gen 6 Camaro Convertible or the Silverado Midnight Edition.
On this week’s episode of Navigating Sports Business, AJ interviews his close friend Roger Valdiserri, former Sports Information Director at Notre Dame. Over the course of his 28-year career, he was an eyewitness to some of the most important moments in college athletics and beyond. The conversation includes stories from Roger’s time at the Olympics […]
Donald Dell is one of the most impactful agents in the history of sport. As the founder of ProServ, his list of notable clients includes Arthur Ashe, Stan Smith, Patrick Ewing, and of course, Michael Jordan. He negotiated some of the largest and most important apparel deals ever, including Michael Jordan’s first deal with Nike, […]
Greg Sankey, Commissioner of the SEC, joins AJ Maestas on today’s episode of Navigating Sports Business podcast. They discuss operating during COVID-19, the path to becoming commissioner, the future of collegiate athletics, and some great book recommendations. Details 00:00 – Commissioner Sankey’s background 3:50 – Handling COVID in the SEC 17:20 – Book Recommendations […]
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