Leading the Custom Research Team

Guiding development and implementation of quantitative and qualitative research initiatives. Continuously seeking new and innovative ways to help our clients solve their biggest problems.

Location: Chicago, IL

Hometown: Chicago, IL

College: University of Illinois, Champaign-Urbana

Fun Facts: I collect hobbies and as an adult I have taken classes in: photography, calligraphy, design thinking, sewing, tap, French, singing, interior design, real estate and creative writing – just to name a few! I also love old houses (but the feeling is not mutual). A few years ago we moved from our ‘old’ house (built in 1916) to a ‘new’ one (built in 1890). At any point in time there is probably something notable happening to the house.

Hobby: Interior design

What advice would your 75-year-old self give you today?

Focus more on living based on your values instead of your ego, take more risks, don’t think so much, savor all the good (and not so good) parts of having young kids, prioritize relationships, stop watching so much TikTok.