Over a span of 2+ years leading up to the opening of the Milwaukee Bucks’ new arena and entertainment district, Navigate provided research and consulting services to:

  • Develop a full rate card for commercial partnerships
  • Value and support naming rights and founding partnerships
  • Provide ad-hoc support as it related to individual assets, entitlements, sales prospecting, pitch decks, sales meetings, and partnership negotiations.


The Bucks renewed their relationship with Navigate to continue supporting partnership sales after Fiserv Forum opened.