Everything you need to lead with clarity & confidence.

Trusted by leading brands and properties in sports and entertainment.

We are experts in applying business intelligence — through research, data, and analytics — to measure and value marketing investments and guide major strategies and decisions.

Nick Kelly Testimonial
"For the past several years Navigate has been a key partner to Anheuser-Busch, providing in-depth research and consulting for our most important strategic decisions…"
Nick Kelly
Vice President - Partnerships, Beer Culture & Community, Anheuser-Busch InBev
"Working with the Navigate team has provided the Fire with next-level insights into how the Club is delivering for our partners in a more measurable way. The assessments and valuations they provide have become invaluable tools…"
John Urban
Chief Operating Officer, Chicago Fire
"Navigate has been an indispensable partner of Saatchi & Saatchi’s and the Toyota brand…We’d recommend Navigate to anyone looking for simple solutions to important and complex decisions across the sports and entertainment space!"
Scott Finders
Director of Sponsorship & Experiential Marketing, Saatchi & Saatchi

Let us show you how Navigate can help with your next major decision.

Over the past 15 years, we have been providing premier decision-makers with clarity and confidence by delivering the industry’s most trusted Sponsorship Valuations and Sponsorship Impact Studies.

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We help brands achieve marketing objectives and get the most out of investments in sports and entertainment.


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When it really matters – when there are millions at stake or a major decision – leagues & teams work with Navigate.


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We guide universities and conferences through their largest deals by providing data-driven answers.


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As an independent and unbiased third party, we will help you define, support, and strengthen the recommendations you are providing to your clients.


Sports Gambling

Powerful insights on how sports betting and fan engagement come together in our series of infographics.

See the infographics

The Value of the NHL’s New Helmet Logos

Our researchers at Navigate recently took a look at the helmet logos in the NHL with the goal of determining exposure and ultimately placing a value on the sponsorship asset. Logo Visibility On average, the helmet logos were visible for about 5 minutes during every game across all exposure mediums, including social, broadcast, and earned […]

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