AJ Maestas shares key insights and recommendations on how to measure, prove and defend the true impact of sponsorships. Learn what drives true incremental profit and methods for measuring impact beyond media exposure.
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Navigate Named 7th Time as Nation’s Best and Brightest Companies to Work For®
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For the 7th straight year, Navigate has been named one of the Best and Brightest Companies to Work For in the Nation. Navigate has also been named Chicago’s Best and Brightest Companies to Work For® seven times by the National Association for Business Resources (NABR). The 2020 Summer National winning companies were assessed by an independent […]
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The Orlando Magic have a well-deserved reputation as one of the most innovative and analytically-driven organizations in sports, with first-class people and great culture. For all of these reasons, and more, we feel a great kinship with the Magic and are incredibly proud to be working with their team!
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COVID-19’s Impact and the Future of Sports Revenue
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The total monetary impact from COVID-19 on sports in the United States has yet to be settled. However, it is estimated that close to $30 billion in revenue and hundreds of thousands of jobs will be lost in 2020 due to the pandemic. Suppliers (e.g. athlete travel and accommodation), buyers (e.g. media and sponsors), and […]
