Burke Magnus – President of Programming and Original Content for ESPN – discusses why building a community of sports fans might actually be more important than the quality of sports content, and how a mobile-based co-viewing platform could be the next big innovation in broadcasting.

AJ Maestas details how international NBA fans who may never get the chance to attend a game in person could use augmented reality to enjoy courtside seats with their friends and family.

Catch the full interview with AJ Maestas on Navigating Sports Business.

Visit the Podcast page here.