Brands

Podcast Alert: Sonny Vaccaro

With decades of experience working for Nike, Adidas, and later Reebok, Sonny Vaccaro is one of the most significant figures in the history of sports marketing. His work played a large role in shaping the current marketing landscape in college athletics. Beyond that, his personal war with the NCAA, and his recruiting of Ed O’Bannon […]



Podcast Alert: Larry Scott- Pac-12

Episode recorded in June 2021, prior to the ending of Larry Scott’s Commissioner term. Larry Scott – Former Commissioner of the Pac-12 – joins the show to talk about his experience leading a Power 5 conference, including his biggest successes and greatest challenges from the past 12 years on the job. He and AJ discuss […]


Podcast Highlight: Val Ackerman on the Impact of NIL on Recruiting

Val Ackerman – Big East Commissioner – on why the name, image and likeness era is one of the most momentous junctures in NCAA history. When student-athletes are selecting a school to attend, they look for the best personal fit in terms of coaching staff, facilities, playing time, academics, proximity to home, and now NIL […]


Podcast Alert: Azania Andrews – Anheuser-Busch

Anheuser-Busch is well-known for some of the most innovative and exciting activations, advertisements, and marketing campaigns in sports. As VP of Connections, Azania Andrews has a hand in creating all of it. She explains how A-B is able to react quickly to trends that are relevant to consumers, how she helped make Michelob Ultra the […]


Podcast Highlight: Advice from Matt Davis for Brands and Teams

Matt Davis – Head of U.S. Sports Marketing at Anheuser-Busch – shares the biggest lessons he’s learned about engaging sports fans, and why brands should aim to be part of the excitement surrounding the event, rather than a distraction. He also gives his advice for teams hoping to partner with Anheuser-Busch. Jeff Adams Ad Example: […]


Podcast Alert: Val Ackerman

Val Ackerman was the founding President of the WNBA. Now she draws on her years of experience as a professional basketball player, executive, and journalist in her role as Commissioner of the Big East. She joined the Big East in 2013 while the conference was reeling from the departure of 7 member schools. She discusses […]


Podcast Highlight: Sponsorship Advice from Nick Kelly

Nick Kelly on the importance of getting access to decision-makers when pitching a brand like Anheuser-Busch, and why smaller properties should “stay local” when trying to make a deal happen. Catch the full interview with AJ Maestas on Navigating Sports Business. Visit the Podcast page¬†here.


Podcast Highlight: ESPN’s Burke Magnus on the future of sports media

Burke Magnus – President of Programming and Original Content for ESPN – discusses why building a community of sports fans might actually be more important than the quality of sports content, and how a mobile-based co-viewing platform could be the next big innovation in broadcasting. AJ Maestas details how international NBA fans who may never […]


Podcast Alert: Matt Davis

Matt Davis – Head of U.S. Sports Marketing at Anheuser-Busch – joins the show with guest host Jeff Nelson. Matt shares what it was like to transition into a new role during the COVID-19 pandemic. They also discuss what makes A-B one of the largest and most successful brands in the sports industry, including their […]


CONTACT US

If you'd like to get in touch with us, please call, email or use the form.

(312) 762 7474

INFO@NVGT.COM