Amiel Sawdaye – SVP & Assistant GM for the Arizona Diamondbacks – discusses how a team can enter a rebuilding phase without tanking for draft picks. He also talks about […]
Podcast Highlight: Amiel Sawdaye on Rebuilding Without Tanking
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Baseball
Podcast Alert: Amiel Sawdaye – Arizona Diamondbacks
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Amiel Sawdaye is the SVP & Assistant General Manager of the Arizona Diamondbacks. He joins AJ Maestas for an in-person interview to discuss what goes on in an MLB front […]
Podcast Highlight: Chris Marinak on Innovating the Way Fans Consume MLB Content
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MLB Chief Strategy & Operations Officer Chris Marinak on the recent and upcoming innovations that will increase fan engagement and monetize league content. He touches on the MLB Film Room […]
New Partnership Announcement – Miami Heat
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Thrilled to be working with the Miami Heat on a few new projects. We look forward to strategically advising partnership decisions within this first class organization in order to optimize […]
Podcast Alert: Chris Marinak – MLB
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Major League Baseball’s Chris Marinak joins us this week. As Chief Operations & Strategy Officer, Chris shares with AJ how his team overcame the challenges of COVID-19, and how the […]
COVID-19’s Impact and the Future of Sports Revenue
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The total monetary impact from COVID-19 on sports in the United States has yet to be settled. However, it is estimated that close to $30 billion in revenue and hundreds […]
The Benefits of Coming Close
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While winning a championship is every sports organization’s benchmark for success, coming close isn’t a complete failure, at least in terms of generating immediate fan engagement and revenue. Until last […]
Chevy Continues with One of the Best Branded Content Plays
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Chevrolet is continuing to hit marketing grand slams as they preserve one of the best branded content plays for the MLB All-Star Game. Tuesday’s red carpet parade will feature the MLB All-Star […]
T-Mobile’s Promotion at MLB All-Star Game Offers Fans Big Benefits
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T-Mobile is coming out as the first-ever presenting sponsor of the MLB All-Star Game and launching a promotion that could give a total of $5 million to MLB fans. The promo boosts T-Mobile’s […]
Campus-Wide Partnerships: Know Your Value
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Previously, I shared the idea that athletic directors and/or other leaders should know their value so they can make the best decision for their school or department’s future. I focused part […]
